Journalism Bites

Choice quotes, articles, and tidbits on news and media. Links ≠ endorsements. Curated by Andrew Duffy.

August 16, 2014 at 4:49am

3 notes
Reblogged from analyticisms

Here’s a quick catch-up for you: organic reach on Facebook (the number of people who see your content with no advertising) has dropped to just 6%. That means of those 10,000 Facebook fans on your page that you’ve spent all this time collecting, only 600 of them on average will see what you post. To reach the rest of them, you’ll need to advertise and promote your content. Facebook organic reach is expected to fall further and many analysts are predicting it will be almost zero by the end of the year. This means no one will see your content unless you pay to promote it.

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Simple but powerful explanation of the free-falling value of a Facebook like in The Wall Blog. We also like this just as direct, simple and powerful quote:

If you have a Facebook page, you’ve got to have an advertising strategy to go with your content strategy. You’re wasting your time if you’re not promoting your content.

(from: Do Facebook likes still matter?)

(via analyticisms)

July 21, 2014 at 5:18am

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To blog we all need a sense of humour and an appreciation of irony, otherwise we will become as mad as some already think we are.

— A random post on this property forum.

October 23, 2013 at 12:13am

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The more value you offer for free online the more people will pay you for your service.

— Baz Gardner, The Social Adviser (my old boss)

October 4, 2013 at 7:43pm

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You really can’t have it both ways when it comes to viral content. If you want to capitalize on its sharing prowess and reap the PVs that come with that, then you simply can’t take a hard-boiled approach to fluff. People are just not going to share a cat video of a dead cat.

— Gawker’s viral superstar Neetzan Zimmerman shares some brutal honesty on pop culture and viral media. 

September 5, 2013 at 11:16pm

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People will buy a package, they will not pay for a story.

— The Washington Post’s new owner Jeff Bezos has shocked media pundits by claiming readers will pay for a “bundle” of news rather than individual stories.

August 30, 2013 at 1:16am

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Reblogged from randominitymeri

There is no good writing. There is only good rewriting.

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(Source: randominitymeri, via thisismybyline)

August 22, 2013 at 1:01am

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August 20, 2013 at 5:17am

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Reblogged from futurejournalismproject

Vice was once a humble magazine about doing heroin and having sex (on heroin). Now, Vice is a global multimedia company, partly owned by Fox, valued at $1.4 billion. Vice is so successful that it no longer needs to exist.

On Friday, news broke that 21st Century Fox, which was recently spun off from News Corp, is sinking $70 million into Vice for a 5% stake in the company. That means the notional value of Vice as a whole is $1.4 billion. That means that Vice is worth about six times as much as the Washington Post, and just a wee bit less than the New York Times. If there was any doubt left, the counterculture has now become the establishment. There is now only one degree of separation between Rupert Murdoch and “The Meth-Fueled, Weeklong Orgies Ravaging London’s Gay-Sex Party Scene.”

— Hamilton Nolan, Gawker. The Revolution Will Not Be Vice. (via futurejournalismproject)

August 19, 2013 at 12:39am

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A great look at the history of YouTube, its algorithm, and how all of that has worked together to help PewDiePie and other gamers conquer the platform.

August 14, 2013 at 3:32pm

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The future will definitely be a hybrid one, combining the best practices of traditional journalism with the best tools available to the digital world.

— Arianna Huffington on Bezos’s purchase of the Washington Post.

2:28pm

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If your website's full of assholes, it's your fault →

More gold from Anil Dash. Community managers, journos, and the rest should take note.

2:18pm

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Know Your Shit: Ten Years of Twitter Ads →

This post, and this whole blog, is a must read.

August 11, 2013 at 2:52pm

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Stop at nothing to get the best work that you can get. Betray, violate, cause enormous harm. If you can get the program, if you can get it right, go the distance.

— Radio producer Joe Frank gives some interesting (and slightly tongue-in-cheek) advice to fellow producer Jonathan Goldstein in this interview for The Believer

August 10, 2013 at 2:39am

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Fail Forward. Import.io founder David White spyed this on the wall at a media start-up incubator in San Fran. Great advice.

Fail Forward. Import.io founder David White spyed this on the wall at a media start-up incubator in San Fran. Great advice.

2:34am

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Often, more metrics just means more data. More data that you have to sift through and analyze and more noise you have to be able to filter in order to gain insight. In other words, more data that does not drive action. The best thing you can do is find the metric that is most important for your company — bearing in mind what stage you are at and what type of company you are — and just focus on that one.

— Some interesting thoughts on finding the ‘one metric that matters’. This metric doesn’t have to follow you to the grave, but it will help focus everyone on the same overall target.